The Task Story
Originally starting out in 1995 as a lampshade and plastic component manufacturer under the name Profile Plastics the name Task Lighting was acquired shortly thereafter. An early adopter in the LED market the business focus was changed in the late 2000’s to focus exclusively on this new technology. The old Profile Plastics name disappeared in 2018 leaving behind the Task Lighting as we know it today. At this time, it was also decided to specialise in providing linear LED product including profiles and strip with a raft of customisation and manufacturing setup to enable this. The sister company Lumatech was later established to provide higher power and commercial sized product with integral componentry and also highly customisable profiles.
Supply of Task Lighting product is mixed from long established family run businesses in China and local NZ manufacturing. Many of the products are custom or exclusive designs and undergo full electrical safety, performance and longevity testing before being released. Task strives to be as customer focussed as possible with straightforward designs and no fuss warranty and product support, resolving issues as fast as possible. Recently the company has moved to a newly refurbished site in Avondale twice the size of the previous. This incorporates design, R&D, LED manufacturing workshop, fabrication and warehousing with a second warehouse and manufacturing facility in Christchurch.
Meet the Team
Tony Townshend
Director
Tony started his career following an NZCE with DSIR doing laboratory work on a variety of subjects. Then spent many years as a deep sea diver performing underwater welding, commercial real estate and gold mining before starting Profile Plastics. Now retired Tony still calls in on customers while travelling the country looking for fishing or hunting spots.
Rob Ginns
Director & General Manager
Starting out in the theatre and professional lighting industry 30 years ago Rob has since worked in the industrial, commercial and domestic markets. Involved in design on IES and Dark Sky award winning projects and numerous early Greenstar accredited projects. Over the years the focus shifted to incorporate custom product design, specialising in aluminium profiles and often developing project specific products that then go on to become standard production items. Heavily focussed on ensuring all products are fully compliant with standards Rob leads the admin, sales, design and manufacturing teams at Task managing all day to day operations.
Dan Blackburn
Factory Manager
Dan hails from a construction background, moving into the lighting industry in 2010 as a specialist fabricator working alongside Rob for the groundbreaking Viaduct Event Centre and Geyser projects. Dan looks after the manufacturing and dispatch teams ensuring the product is produced on time and to the required standard. He also works alongside contractors on many projects customising, installing and fabricating components to realise unique outcomes.
Shelby Johnston
Sales Support Manager
Shelby is very highly regarded in the wholesale industry for being a problem solver and delivering results. Having been with Task since 2017, she now manages the sales support team and oversees all quotations, sales orders and also provides all of the marketing and website support and content.
Alex MacDougall-Unwin
Logistics Manager